
Greece has transformed into a dream destination for foreign workers looking to start a business. With 2.2% economic growth in the first quarter of this year, the country presents a golden opportunity to realise your entrepreneurial vision.
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As the economy continues to recover, paired with its cultural charm and natural beauty, Greece becomes an ideal place to start your business journey. Below are 9 promising business ideas you can explore in Greece this year, all presented to inspire you to take action.
1. Tourism and Hospitality
Tourism is the heart of Greece’s economy, and even amid global economic challenges, it continues to thrive. In February alone, tourism revenue reached €297.09 million, a testament to the sector’s potential.
You could offer guided tours specifically for Indonesian travellers, helping them explore islands like Mykonos or Crete through authentic experiences. Other ideas include culinary tour packages featuring local markets and festivals, or vehicle rentals (motorcycles, cars) to help tourists get around easily.
2. Digital Business and E-commerce
Digital transformation is reshaping Greece this year, fueled by education programs such as MBAs focused on digitisation. This trend creates low-barrier opportunities to enter the market.
You could run an online store selling Greek-inspired fashion, like Mediterranean-style dresses, or create an e-commerce platform to sell Indonesian products (batik, crafts, kopi luwak) to the European market.
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Other options include offering digital marketing services to help local businesses go global or developing mobile apps tailored to local needs. These digital ventures give you location flexibility, a wide market reach, and affordable startup costs.
3. Construction and Manufacturing
Greece’s manufacturing sector is on solid ground, with the Purchasing Managers’ Index (PMI) hitting 53.2 as of April this year. The country’s expanding infrastructure presents great potential for skilled professionals.
You can start as a specialist contractor for infrastructure projects (roads, public facilities) or supply high-quality building materials to meet local demand.
If you have an engineering background, offer project consultancy services to ensure operational efficiency. Alternatively, try launching a furniture or interior design business with a modern aesthetic, perhaps inspired by minimalist Indonesian styles.
4. Indonesian Cuisine
As the foreign worker community in Greece grows, so does the opportunity to introduce authentic Indonesian flavours.
With a modest investment of 10 – 50 million IDR, you can open a restaurant or food stall serving dishes like nasi goreng, rendang, or satay. Catering services for the Indonesian community or special events (such as cultural holidays) are another great avenue.
To reach a broader market, consider exporting Indonesian spices and condiments, or hosting interactive cooking classes that introduce locals to soto or martabak. Culinary ventures like this not only bring profit but also serve as a cultural bridge between Indonesia and Greece.
5. Health and Wellness
Greece’s healthcare sector is in need of foreign professionals, especially nurses and medical staff, but that’s just the start. As awareness around healthy living rises, you could open an alternative health clinic offering services like acupuncture or herbal therapy.
Other ideas include launching a wellness centre or spa that blends Indonesian traditions like Balinese massage or Javanese body scrubs, or providing physiotherapy and online health consultations to reach clients nationwide.
6. Technology and Startups
With 67% of Greek businesses believing that AI will be a major breakthrough this year, tech is fertile ground for innovation. Develop mobile apps to solve local problems, like transport or tourism guides. Alternatively, offer cloud computing solutions for SMEs or launch fintech startups for digital payments.
You might also explore IoT-based solutions that help local businesses operate more efficiently, an area with growing demand.
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7. Education and Training
Over 40% of Greece’s population lives in Athens, where higher education is a major focus, creating exciting opportunities in this sector.
You can offer language courses (Indonesian or English) to locals and expats, or provide digital skills training like coding and graphic design.
Study abroad consulting services can also find a market, as can online learning platforms offering flexible course options. With the online education sector growing 10% this year, this is a smart investment for long-term returns.
8. Finance and Consultancy
Greece’s financial sector is showing healthy signs, with total credit up 7.3% year-over-year as of April. You can offer financial consulting for foreign workers, international money transfer services, or customised insurance solutions for expats.
Property investment advice or local business consulting also holds great promise. With rising interest in cryptocurrency and blockchain, launching an innovative fintech business could attract both local and international investors.
9. Agriculture and Agribusiness
Greece has a long-standing agricultural tradition, particularly in the export of fruits and vegetables. You could start a modern organic farm or export Greek agricultural products to Indonesia. There’s also potential in agrotourism, combining farming experiences with travel.
Explore smart agriculture technologies to boost yields and sustainability. These ventures not only generate profit but also contribute to a greener future.
Download Transfez App
Transfez App can help you transfer money abroad more quickly and efficiently. Jack Finance can also help your business in making transactions abroad. For those of you who want to send money to relatives who are abroad because they are studying, working, or traveling, Transfez will be ready to help. This app is available on Android as well as iOS.